Do you own or run a pharmacy or drugstore? Do you want to attract more customers, boost sales, and build long-term customer relationships? We’re a full-service signage and digital printing company dedicated to serving businesses like yours in Newfoundland and Labrador.
You know using outdoor advertising and in-store marketing to support your pharmacy or drugstore is essential. Every business needs to promote what it does. But how you promote the products and services available at your pharmacy affects how effective that advertising will be.
Local pharmacies use our signage solutions both indoors and outdoors. A popular choice is the mini-billboard or road sign, as it’s proven to turn road traffic into in-store foot traffic.
Most people come to pharmacies with an ailment to obtain medication and get advice. Face-to-face interaction will always be preferred, but there’s still lots of information to be gleaned from signs.
Use signage to connect with customers through in-store marketing offers, spontaneous sales, updated pharmaceutical news, and entertaining health tips.
Patients waiting in-store are a captive audience. Each one may spend 10 to 15 minutes waiting to collect their prescription. That valuable time could be spent learning about the products they could add to their cart or the health services available to them. This is the perfect opportunity to encourage impulse buys. Carefully placed signage can remind people of products they may need – increasing revenue and customer satisfaction.
Consider adding signage that promotes your pharmacy’s other goods and services like cosmetics and makeup, snack foods and staples, flu shot appointments and clinics, travel vaccines, health consultations and more. Carefully placed signage can remind people of products they may need or want – increasing revenue and customer satisfaction.
Although pharmacies and drugstores are traditionally very conservative businesses, they still have many products, services and sales to promote through signs, like flu shot clinics, cosmetic and make up services.
Our pharmacy and drugstore signs will:
- Inform passersby about your services or sales
- Prompt people to speak with your pharmacists
- Increase impulse purchases
- Position your pharmacy as a top choice
- Promote your drugstore 24 hours a day, seven days a week
At Sign Guru NL, our main focus is providing pharmacies and drugstores like yours with affordable, innovative and high-quality custom-printed signs and signage solutions.
We understand that the patient is the main focus of a pharmacist, which is why we provide timely and speedy turnarounds so that pharmacists have the tools they need to counsel and educate patients onsite. With the fastest turnaround in the market, we can have your project printed in as little as 48 hours after design approval.
Our signs are ideal for all types of pharmacies and drugstores, including:
- Community pharmacy
- Retail pharmacy
- Hospital pharmacy
- Clinical pharmacy
- Compounding pharmacy
- Consulting pharmacy
- Home care pharmacy
- Industrial pharmacy
MIX AND MATCH
We provide our clients with all the tools and support they need — from the in-store point-of-purchase signage and glass partition decals to outdoor roadside signs and window displays — to run a successful pharmaceutical business. We can custom-design a sign, or a suite of signs, to represent your pharmacy or drugstore’s unique offerings. Count on us to be your one-stop shop for all the advertising, educational and promotional signage you need.
Road Signs
Eye-catching road signs are highly effective at bringing passing traffic inside. Their vivid colour and large footprint grab attention. Use a roadside sign to promote a new product, service, or limited-time sale.
People will be naturally drawn to your portable road sign which will entice them to come in and check out what your pharmacy or drugstore has to offer.
Coroplast Signs
Between a constant influx of new products, health issues changing with the seasons, and government COVID-19 advice updates, pharmacies and drugstores are continuously updating their signage to stay current. Corrugated plastic signage is an affordable way to switch up your outdoor and in-store messaging.
Banners
The customer waiting in the queue has plenty of time to read detailed signs, so give them something to read up on while they wait. Banners are a great way to encourage impulse purchases, promote clearance sales to move excess stock, and educate people on upcoming product releases. You can quickly and easily rotate banners to promote a greater range of products and remind customers of items they may need.
Banners are also handy for promoting in-store services like compounding, blood-sugar monitoring, and vaccinations and immunizations.
Wall Decals
Walls are more than just supports holding up the ceiling. When you run your own business, walls become valuable advertising and promotional real estate. Take advantage of the walls in your pharmacy or drugstore to brand your space so that it reflects your business’s unique look and feel.
From logos and icons to product offerings and service promises, anything can be transformed into a custom-printed wall decal. Is there a tagline or motto that best represents your brand? Stick it directly to the wall to showcase what your pharmacy stands for.
Window Decals
From store-front windows to glass partitions, display cases to cooler doors, there are plenty of glass surfaces on which you could promote your products and services. Use window decals and glass clings to advertise limited-time seasonal offers or discount bundles, increasing the urgency to buy now.
Full-Service Assistance
We offer turnkey graphic design and print services. Whether you need just one sign or a suite of custom-printed signage products, we can create, print, and install your products.
Our experienced team of designers will help you create a sign that reflects your brand’s professional image, while our skilled print technicians and installation experts will take care of all the rest.
Sign Guru NL is a trusted local expert in designing, printing and installing a wide variety of signage solutions. If you need help deciding on the right mix of products for your pharmacy or drugstore, contact Darrel, the Sign Guru, today.