Travelers require a “home away from home” for many occasions. Whether it’s a vacation, a business trip, an event in another city, or just a stop-over on the way to somewhere else, guests may have different reasons for booking a night’s stay, but they all have the same expectation once they arrive at their destination.
In the hospitality industry, first impressions are everything. The best way to stand out and position your business as a quality hotel, motel, resort or bed and breakfast is with professional, high-quality signage.
When travelling far from home, people want to feel comfortable, welcomed and safe. Your hotel signage plays a huge role in how likely they are to rebook with you again.
It doesn’t matter how incredible your website photos were, without a clean, welcoming exterior sign, and clearly marked inviting interior signage, guests won’t be left with a good impression when they finally walk through your front door.
The quality of the signage you use communicates not only your message but the caliber of your brand. Our high-resolution digital printers produce crisp, pigment-rich graphics and images to reassure your guests and help them feel confident they’ll have a great stay.
Signage has always been integral to the hotel, motel and vacation accommodation experience. Proper signage helps travelers find their way around the hotel. It informs guests about hotel services such as the spa or restaurants. It increases brand identity and promotes brand loyalty through consistent, aesthetically pleasing communications.
There are so many reasons to update or add new signage throughout your hotel. If you’re not sure where to start, our team of talented graphic designers and customer service representatives can help you plan for a new sign or a suite of custom-printed signage to help you meet your goals.
Be easily found
The vacation rental marketplace has exploded in recent years. Travelers have more options than ever to book a place to stay when travelling for business or pleasure. However, as accessible as these vacation rentals may be, they do have a bad habit of presenting travelers with certain problems. Upon arrival guests may have to deal with last-minute host cancellations, misrepresented accommodations, the inability to check into a property, or cause people to feel a general unease or concern for their safety.
In those moments guests may begin to panic. Having big, bold, clearly marked exterior signage posted outside your hotel, motel, inn or bed and breakfast will allow people who passed it on the drive to their destination to remember it when they need it most.
Our hotel and hospitality signs will:
- Improve your visibility
- Increase foot traffic
- Strengthen branding
- Boost sales
- Enhance your professional image
- Make your agency top-of-mind for emergency stays
- Promote your business 24 hours a day, seven days a week
As a hospitality professional, it’s your job to make sure the traveler’s stay is as perfect as possible. You must provide excellent customer service, meet and exceed their needs, and provide a fuss-free experience. As your signage partner, we’d like to offer you the same level of service.
Sign Guru NL is the best choice for local hotel and hospitality signs. We create high quality bed and breakfast signage and hotel signs so you can affordably and efficiently provide your guests the best hospitality experience.
Rely on us for the fastest turnaround in the market. If you’re in need of a quick solution, we can have your project printed in as little as 48 hours after design approval.
Our signs are ideal for promoting:
- Boutique hotels
- Motels
- Inns
- Bed and Breakfasts
- Resorts
- Campgrounds
- RV parks
- Cabins
- Lodges
- Chalets
- Efficiency units
- Guesthouses
- Hostels
- Private room rentals
- Short-term rentals
- Long-term rentals
- … any type of accommodations you offer!
You want your hotel, resort, or bed and breakfast to be an enjoyable and relaxing place, and guest safety is a large part of that endeavor. Help keep your guests aware of all applicable rules and policies with clearly printed accommodation property signs posted inside and out.
In addition to exterior signage, you may need to place other signs around your hotel, including:
- Welcome signs
- Directional notices
- Parking guides
- Smoking/no smoking signs
- Guest laundry rules
- Overhead signs
- Elevator door jambs
- Sprinkler warning
- Wheelchair accessible symbols
- Pool rules
- No diving
- No lifeguard
- Wayfinding signs
- restaurant advertisements
- Seating capacities
- Spa rules
- Spa hours
- Spa policies
- Fitness center rules
- Gym operating hours
- Capacity limits
MIX AND MATCH
Our state-of-the-art digital printer produces stunning visuals with sharp imagery and pigment-rich inks. Rely on vivid, full-colour, detailed graphics and photographs to bring your signage to life and entice your customers to connect with you.
We offer digital printing on a wide range of materials for any application, internal or external, including vehicles, windows, floors and walls, banners and roadside signs. Whether you need to advertise a limited-time deal or your business in general, we can custom-design a sign to meet that need.
Road Signs
When placed prominently in high-traffic areas, a custom-printed road sign is one of the most effective ways to get your hotel or bed and breakfast noticed by local travelers and tourists. During the busy seasons, help out-of-towners who are in desperate need of a place to rest their head at night. Place a custom-printed road sign at the curb to advertise vacancies, daily rates and hotel amenities to help people take the guesswork out of finding a place.
Curbside signs
Budget travelers are always on the lookout for a hot deal. Use a curbside sign to promote last minute check-in deals, two-for-one night stays, free breakfasts or special discounts. Whatever deal you’re promoting at the moment, a custom-printed curbside sign will show it off with style.
Mobile signs
You have a strategically located hotel that offers comfortable and affordable accommodation. You offer free shuttles to the airport, a large swimming pool and breakfast is included. What more do travelers need? Simple and effective signage that shows what you offer and is able to capture the attention of people passing by. Rely on our durable, portable and cost-effective custom-printed mobile signs to do just that.
Portable signs
If you are primarily targeting people driving by motel, get noticed by placing one of our freestanding custom-printed portable signs out front. These large, sturdy frames are temporary, portable and strong-enough to withstand the elements.
Mini-billboard
Stand out with the right sign. Use big, bold and clearly printed words like “promo” or “special offer” to stop tourists and travelers in their tracks. Whether you want to see an increase in interest, foot traffic, bookings, or all of the above, a roadside mini-billboard will get your business noticed.
Coroplast Signs
Corrugated signs are an extremely versatile and affordable type of custom-printed signage that can be used throughout your hotel or bed and breakfast. Smooth, lightweight, and water-proof, Coroplast signs can be framed, set on an easel, or displayed with A-frames. Want it off the floor? Hang them on walls using suction cups, velcro, tape, or nails.
Banners
Ideal for indoor or outdoor use, banners are an affordable way to make a big impact on a small budget. Made from high-quality vinyl, our banners are durable enough to withstand the elements yet light enough to be used outdoors. Hang one on the side of a building, frame, fence, or archway, or stretch one between poles.
Highly visible, affordable and simple to install, a custom-printed, full-colour banner can be used with a pop-up stand or made with grommets or a fold-over hem to suit your end purpose. Use one to welcome guests, upsell your hotel’s amenities or announce an upcoming event.
Wall Decals
Guests’ perception of your hotel will reach a whole new level when they see the custom-printed wall decals you’ve installed strategically throughout your hotel. Brand the restaurant with a wallpaper featuring local fare. Plaster the lobby with a local landscape mural. Update your reception desk with an inviting scene or message. Add visual interest to otherwise boring areas like elevator doors, room doors, ceilings and floors to create an unforgettable guest experience.
Window Decals
The first thing your customer sees before they ever step foot inside your hotel is your front windows and doors. Tourism is a visual business, and your front windows and glass doors are prime real estate when it comes to promoting your hotel or resort.
Use custom-printed window decals to brand your hotel and enhance customers’ perception. No-mess window decals and clings allow you to update your graphics and messages according to the season. Try adding a festive touch during the start of winter and giving a nod to the local tourist hot spots during the summer.
Aluminum Signs
Ensure your guests are safe with hotel rules signs. Guests appreciate having guidelines clearly stated, while staff members appreciate not having to repeat themselves. Whether displaying customer parking and wayfinding signs, fitness room signs, pool rules or spa policies, clearly printed durable signs are essential in keeping everyone informed.
Made from waterproof and rust-proof outdoor-grade aluminum, these signs are laminated to provide UV protection and slow down fading. Rest assured your outdoor communications will withstand the elements for years to come with a custom-printed aluminum sign.
Magnet Signs
Do you offer free shuttles to nearby tourist destinations or the local airport? Brand your shuttles, cars, trucks or fleet vans with custom-printed magnet signs. These signs magnetically adhere to any metal surface without leaving any marks or residue behind.
Full-Service Assistance
We offer turnkey graphic design and print services. Whether you need just one sign or a suite of custom-printed signage products, we can create, print, and install your products.
Our experienced team of designers will help you create a sign that reflects your brand’s professional image, while our skilled print technicians and installation experts will take care of all the rest.
Sign Guru NL is a trusted local expert in designing, printing and installing a wide variety of signage solutions. If you need help deciding on the right mix of products for your hotel, inn or bed and breakfast, contact Darrell, the Sign Guru, today.